personal brand

Stephanie Wolfe

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Meet Money Coach Stephanie Wolfe! Working together on her Branding Photoshoot was lots of fun, because this lady’s energy is simply lovely.

Stephanie is always smiling, joking and she has that “glass half full” approach to all situations in life, which I’m sure has a lot to do with being successful in her area of expertise, which is financial literacy. It can be a tough and confusing topic, so having a positive attitude is a must!

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I truly loved the color palette of Stephanie’s photoshoot. Calming yet luxuorious, it made me very trigger (camera trigger of course ;) happy!

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Want to find out more? Book a phone consultation here

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Puja Malhotra, Roop Creative Agency

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If you don’t know her yet, it’s time to meet this Branding Babe!

I met Puja Malhotra of Roop Creative Agency over two years ago and within few meetings we figured out we’re basically twins! We have similar style, personalities and work ethic. She’s my first choice for website and logo design, digital strategy & all other branding needs because she delivers excellent service and product every single time.

Puja is also a big advocate for self-love and woman empowerment, an action-oriented introvert, avid reader and a skin care creator.

Keep reading to get Puja’s insight about creating your Branding Foundation & Experience!

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Creating a brand experience is a major key factor in building a strong and successful business in today’s world. With the rise of social media and entrepreneurship and decline of storefronts - this shift makes complete sense. Branding is growing in importance because at the end of the day, even if consumers are behind a screen, they still crave an experience and relationships. Think about how you shop and where you invest.

So where do you start?

While creating your personal brand with Stylist and a Brand Photographer, keep these key branding foundations pieces in mind to help elevate your entire experience.

1. Visual Identity and Brand Personality: This is step one and definitely not one to skip! A simple swoosh with the words "Just Do It, " means so much to us today. Why? Because it is a brand that wasn't willing to sacrifice its visual identity. The visual identity has the power to create your brand's personality. It's not just about a logo, but a palette for your colours, typefaces and overall feel. Assisting in creating a look that is true to you! It's not something that changes every few years. It's concrete that's why the process is key. I take about 4-6 weeks to create a visual identity in full, and within that time I love to sit down with you to explore your brand goals, and how we are going to set you up for the next 15 years. Longevity is key because brands that change every day are not consistent and easily forgettable.  

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2. Branded Website:  When you're creating a brand experience it's important to have a place where people can land. Your website is your brand's home, it's important that this speaks volumes and allows you to take a deeper dive to share with the audience who you are, what your goals are and how you plan on getting there. You may have a massive social media following but without a website, you don't own any of it. Creating a website gives you a platform for your mailing lists and a blog following (that you OWN). And it’s a fact that fans who follow your blog or are on your list will most likely invest with you!

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3. Digital Marketing Strategy: Followers are not the key to the game, engagement is and that’s why your strategy needs to be branded to be memorable. This is the initial hello and introduction to your brand experience. We live in a society that likes to search and get to know you---only then will they invest with you, and that's why having a strong digital strategy can truly elevate your brand experience.

Branding doesn't stop there... your end product, how you present yourself, even your packaging plays off of branding however these are the foundation pieces you need to build, in order to create the rest.

Overall what is most important is that these foundation pieces work hand in hand to create a cohesive brand experience. Only then will you be able to connect to your niche and build a strong and successful business.

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5 years of solopreneurship

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Hello loves! For those of you who are new to our blog and website, my name is Agnes and I’m a Photographer. My specialty is portraiture and personal branding photography for women. My superpower is making everyone comfortable in front of my lens and making them look their best.

I love sharing about my business/solopreneur journey and featuring other lovely fempreneurs on my blog. That’s because I’m very passionate about women empowerment. Things are changing in the world and I truly believe that We Rise Together.

With the 5th anniversary of my solopreneurship coming, there’s a lot of reflecting and strategizing for the future. I won’t lie to you - even though I didn’t struggle long to create a successful business, it wasn’t easy and it definitely took much more than just positive thinking. I gave it all I had!

Looking back, I can honestly say that investing in myself was the best choice I ever made. We all have talents but we also all have areas needing work and improvement. You need to spend time or money (or both) working on those areas or you will stay stuck. In my third year of entrepreneurship I finally invested into learning about marketing and business from a great mentor who also specialized in my niche. The true growth only started after that and oh my - was is fast! Things literally changed over a few months and grew from there.

It’s not easy, but I know one thing: everything is possible with a positive mindset, true passion for your work and the willingness to learn and work!

Wishing you a great week ahead.

xoxo,

Agnes

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Want to find out more? Book a phone consultation HERE

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Tuhina

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Meet an amazing Hair & Make-up Artist and Educator Tuhina! Tuhina wanted her photos to be iconic and timeless. She loves wearing black and gold, so she prepared great outfits in those colors. Props included a director’s chair and of course a make-up artist’s kit!

Through our gentle process, this beauty opened up during the magical afternoon of her photoshoot.

Art is the elimination of the unnecessary
— Pablo Picasso

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Interior Designer Christine Da Costa

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Meet lovely Christine of Decor by Christine - she’s an experienced Interior Designer and self-proclaimed glamamama! Christine is one of the most energetic clients I’ve ever had and her happiness really translates through the photos.

In addition to offering interior design services, Christine also has an online store on her website with accessories hand picked by her! I fell in love with mugs, blankets and prayer beads she brought to the photoshoot and I couldn’t resist to purchase them for myself.

Christine’s motto is “decorate as you dress”. I love that because her style is nothing short of amazing. She approaches a room like a woman’s outfit: buy great, timeless pieces that have longevity and accessorize with less expensive items! “I’ve always loved how Fashion intersects with Interior Design and frankly I cannot get enough of both!”

A couple of weeks ago I worked with the fabulous photographer Agnes from Pure Studios to take some professional photos of me & I just got back from her studio after the Reveal. I couldn’t be more ecstatic over the images she was able to capture of me. The interior design industry is all visual and that includes pictures of yourself. I am my brand so damnit I better look good, right? With any service company you are basically representing yourself and what your company stands for!
— Christine Da Costa

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Lisa

Lisa

A successful Broker, lively spirit, caring friend, simply a lovely woman... We laughed over ripped jeans, shared mind boggling stories and truly enjoyed a sunny afternoon of her photoshoot…

Educational Strategist Jane Kristoffy

Educational Strategist Jane Kristoffy

Feeling grateful to have met and worked with wonderful Jane Kristoffy. Jane is an Educational Strategist helping students achieve personal success. She is an elegant, intelligent and classy woman, simply lovely to be around and I’m very happy our paths have crossed.